8:30AM Mountain View - Market Research and the Marketing Plan (Mountain View)
9:00AM Pleasant Hill - 'Guerrilla Publicity -- $50k in free publicity' by Jill Lublin
10:00AM Teleconference - Brand Design For Your Bottom Line
12:15PM San Jose - Procedures, Permits and Benefits of Starting a Business in San Jose
5:00PM San Jose - Marketing on the Internet
6:00PM San Francisco - BAYVIEW: Marketing Class 3--Your Marketing Tools
7:00PM San Francisco - Leverage the Power of You
| Event Name | Can 450 Year Old Leadership Lessons Really Enlighten Business & Personal Leadership in the 21st Cent | |
| Date | Tuesday February 13, 2007 | |
| Time | 7:00AM to 8:30AM | |
| City | Danville | |
| Event Type | Speaker / Panel / Round Table | |
| Event Area | Other | |
| Hosted By | Catholics@Work | |
| Description | Can 450 Year Old Leadership Lessons Really Enlighten Business and Personal Leadership in the 21st Century? History - A Relevant Learning Tool To Create Rules For How We Live, Work, Worship And Play Today Danville, CA - (January 09, 2007) - Catholics@Work, a fellowship of individuals who explore how to actively live ones beliefs in the workplace, (www.catholicsatwork.org), today announced its February 2007 breakfast meeting will feature Mr. Chris Lowney. Lowney will discuss how understanding history is more relevant today than ever before. The back drop of emerging markets, the development of new media and technology, and a growing doubt that traditional values are no longer relevant, is similar to the backdrop that existed 450 years ago when one of the greatest global companies was being launched - the Jesuits. Lowney, a former Jesuit, was named a Managing Director of J.P. Morgan & Co. while still in his thirties and held senior positions in New York, Tokyo, Singapore and London. He served on Morgan's Asia-Pacific, European and Investment Banking Management Committees, accumulating a wealth of multinational experience at a company regularly ranked one of "America's Most Admired Companies" by Fortune magazine. The Catholics@Work breakfast event will be held at Crow Canyon Country Club, 711 Silver Lake Drive, Danville, CA 94526 on Tuesday, February 13, 2006. A full buffet breakfast is served starting at 7:00am (Mass is offered at 6:30am at the same location.) Cost is $25 for members and $32 for non-members. To register visit http://www.catholicsatwork.org/EventDesc.aspx. In his book, Heroic Leadership, Lowney talks about four qualities he sees as essential to Jesuit leadership style; self- awareness, ingenuity, love and heroism. The Jesuits are a 450- year-old organization that grappled successfully with challenges similar to those faced by companies today. Lowney will share his perspective on how the application of these four principles helps with the application of Christian values in today's workplace. While these principles clearly set the foundation for successful corporate leadership, when applied to individuals, these principles define personal leadership. "The very last thing the Jesuits would have considered themselves to be was leadership pundits," said Chris Lowney, "Instead of talking about leadership, they lived it." "It is uncanny how the lessons from 450 years ago are completely relevant in today's workplace," said Tom Platner, president of Catholics@Work. "In addition to reading Chris' book, an investment of time that will surely deliver a rich, personal return, hearing Chris at the Catholics@Work event and being able to interact with him will provide an even greater return." Prior to joining J.P. Morgan, Lowney was a Jesuit seminarian for seven years. During that time, he taught and studied at Jesuit institutions in the U.S. and Puerto Rico. He is a summa cum laude graduate of Fordham University, where he also received his M.A. and was elected to Phi Beta Kappa. He is holder of honorary Doctoral degrees from Marymount Manhattan University and from the University of Great Falls. Lowney serves on the Board of Directors of Nativity Middle School and on the Board of Regents of St. Peter's College. | |
| Cost | $25.00 for members; $32.00 for non-members | |
| Ticket URL | http://www.catholicsatwork.org/EventDesc.aspx | |
| Other ticket Information | http://www.catholicsatwork.org | |
| Organization Description | Catholics@Work is committed to fostering fellowship and connectivity among Catholics facing the realities of life in todays workplace environment. The monthly breakfast gatherings are a unique opportunity for Catholics to: "grow in their understanding of the Catholic faith, "be encouraged to apply the principals of their faith in the everyday workplace, "and, to network with other Catholic business professionals. The breakfast series is held at Crow Canyon Country Club, Danville, California, on the second Tuesday of the month seven times per year (April-June, September-December). The event offers a great way to network with people who look for purpose and leadership in their lives. There is time prior to the beginning of each speakers presentation to interact with other attendees, to share faith, and business and personal information. Managed by Catholic business professionals, Catholics@Work breakfast events are open to all, regardless of faith or occupation, who want to explore the issues of actively living ones beliefs in the workplace. | |
| Event Contact Info | Tom Platner, tpconstructionloans@comcast.net | |
| Venue | Crow Canyon Country Club | |
| Venue Address | 711 Silver Lake Drive Danville, CA, 94526 | |
| Contact Phone | (925) 389-0704 | |
| Venue Directions | http://maps.google.com/maps?q=711+Silver+Lake +Dr+Danville,CA+94526-6241&ll=37.785645,-121. 962 | |
| Event Name | Market Research and the Marketing Plan (Mountain View) | |
| Date | Tuesday February 13, 2007 | |
| Time | 8:30AM to 12:30PM | |
| City | Mountain View | |
| Event Type | Seminar / Workshop / Class | |
| Event Area | Marketing | |
| Hosted By | Technology Ventures Corporation | |
| Description | Join us on February 13th from 8:30 am - 12:30 pm (continental breakfast and check-in begin at 8 am). This session discusses the significant endeavor in determining the market potential of a product, understanding the dynamics in the marketplace, forecasting sales and revenue iinto a revenue model, and producing a marketing plan. Technology Ventures Corporation (TVC) provides consulting and support services to technology start-ups. TVC?s training sessions are free to attendees and will be held at the Fenwick & West LLP Office, 801 California St., Mountain View, CA. Please register online at: http://www.123signup.com/calendar? org=techventures . For more information, contact TVC at 925.960.1600 or tvc.ca@techventures.org . Send to Outlook: http://www.fullcalendar.com/vc.cfm?i=136014 | |
| Cost | Free event. | |
| Ticket URL | http://www.123signup.com/calendar?org=techven tures | |
| Other ticket Information | http://www.techventures.org | |
| Organization Description | Technology Ventures Corporation helps to facilitate the commercialization of technology from the laboratories of the National Nuclear Security Administration and research universities. TVC provides business and management assistance to technology entrepreneurs through one-on-one consulting, training, and assistance in raising equity capital. TVC does not accept compensation in any form from its clients, but is highly selective in evaluating opportunities with high potential. | |
| Event Contact Info | Technology Ventures Corporation Offices, tvc.ca@techventures.org | |
| Venue | Fenwick & West LLP Office | |
| Venue Address | 801 California Street Mountain View, CA, 94041 | |
| Contact Phone | 925-960-1600 | |
| Venue Directions | http://www.fenwick.com/fenwickfocus/1.5.1.asp #svc | |
| Event Name | 'Guerrilla Publicity -- $50k in free publicity' by Jill Lublin | |
| Date | Tuesday February 13, 2007 | |
| Time | 9:00AM to 12:00PM | |
| City | Pleasant Hill | |
| Event Type | Speaker / Panel / Round Table | |
| Event Area | Marketing | |
| Hosted By | The Learning Cafe | |
| Description | Connect With the Media for $50K in Free Publicity! Let the media tell your story and bring clients right to your door. Jill shares her proven publicity secrets for getting the attention of national media, including The New York Times, CNN, The Today Show, Good Morning America, and more - all based on her international Bestseller, Guerrilla Publicity. Get the media talking about your products and services. Instantly increase your visibility, competitive edge, and market share. Quickly respond to breaking news and trends in your industry. Accelerate your current marketing efforts at no additional cost. Gain new repeat business - all from word of mouth "buzz" marketing Learn the 7 guerrilla tactics for mastering any interview with magazines, newspapers, or TV. Jill Lublin is the author of two national best selling books, "Guerrilla Publicity" (which is considered the PR bible and is used in university marketing courses) and "Networking Magic" (which went to #1 at Barnes and Noble). She is a renowned strategist and international speaker. As the CEO of the strategic consulting firm, "Promising Promotion", Jill has created successful techniques that implement bottom line results. Jill is founder of "GoodNews Media, Inc.", a company specializing in positive news. She is currently the host of the nationally syndicated radio show, "Do the Dream", where she interviews celebrities who have achieved their dreams. Jill has recently been featured in the "New York Times", "Woman's Day", and "Entrepreneur Magazine", as well as on ABC, NBC, CBS radio and TV national affiliates. Jill is currently working on her third book, "Heart Wired", and has a new TV show called "The Connecting Minute". Send to Outlook: http://www.fullcalendar.com/vc.cfm?i=128586 | |
| Cost | $79.00. Pre-registration is required. | |
| Ticket URL | http://www.thelearning-cafe.com/html/jill_lub lin1.html | |
| Other ticket Information | http://www.thelearning-cafe.com/html/jill_lub lin1.html | |
| Organization Description | The Learning Caf￩ is a brick-and-mortar destination that provides practical advice, strategies and services for East Bay entrepreneurs and business owners. When businesses work with experts at The Learning Caf￩, they learn there is a place to get in-depth personalized, business counsel, and practical advice for their unique situation. The Learning Caf￩ is a place where experts from the pages of business books are brought right to the doorstep of your business. | |
| Event Contact Info | Diane Fleck, Executive Director, dfleck@thelearning-cafe.com | |
| Venue | The Learning Cafe | |
| Venue Address | 2255 Morello Ave., Ste. 220 Pleasant Hill, CA, 94523 | |
| Contact Phone | 925-689-5726 | |
| Venue Directions | http://thelearning-cafe.com/html/map___direct ions.html | |
| Event Name | Brand Design For Your Bottom Line | |
| Date | Tuesday February 13, 2007 | |
| Time | 10:00AM to 11:00AM | |
| City | Teleconference | |
| Event Type | Seminar / Workshop / Class | |
| Event Area | Entrepreneurship | |
| Hosted By | elf design | |
| Description | In this free series of Teleclasses, I'll introduce you to the Brand Design For Your Bottom Line system. You'll learn about the branding process and the 5 steps to creating a small business brand that's not just pretty, but also effective. I've helped hundreds of small businesses create effective Brand Identities and marketing materials since 2001. This teleclass is designed to demystify the design process for entrepreneurs and small business owners. After attending the series, or listening to the archived recordings, you'll be able to identify where your business is in the 5-step process. You'll see which steps you may have skipped and which ones you need to re-visit more thoroughly in order to make your brand stronger. In each call, I'll pick a branding topic to discuss for 20-30 minutes, and then I'll open up the call for your questions! When you sign up, you'll get instructions on how to send in your questions in advance, to make sure that I'll have enough time to address them! | |
| Cost | Free | |
| Ticket URL | http://www.elf-design.com/teleclass-monthly.h tml | |
| Other ticket Information | http://www.elf-design.com/teleclass-monthly.h tml | |
| Organization Description | elf design isn't just another graphic design company. In fact, I don't even call myself a graphic designer. I'm a brand designer. A brand is a much bigger and more important piece of a business's overall strategy. I'm a one-person business, specializing in creating big- business brand identities for other small businesses. One- person businesses like consultants, coaches and solopreneurs are actually my specialty. And, they face a unique set of challenges when creating their business brands, like the question of how much of their personality to include in their brand, how to keep up with their business and make sure that they market at the same time, and how to get the most possible value out of their branding and marketing investment. I focus on helping those one-person businesses create brands that stand out. I have a 5-step process for doing so: Define Your Unique Position to the World Design Your Logo and Brand Identity Develop Your Website and Marketing Communications Collateral Distinguish Your Offerings from the Crowd Direct the Use of Your New Brand So That it Can Reach Its Fullest Potential These stand-out brands have the added benefit of being "Not Just Pretty", (which is also the name of my blog) but effective in creating bottom-line results for their businesses. The average small business owner wears a lot of "hats" in their business, and winds up doing a lot of jobs alone. But, your brand can do or at least lend a hand in a lot of those jobs for you! Creating a Brand Identity for your business is one of the easiest ways to build big- business credibility for a small business. A professional brand identity communicates your company's purpose and promises, increases your memorability and drives sales. | |
| Event Contact Info | Erin Ferree, elf@elf-design.com | |
| Venue | Teleconference | |
| Venue Address | Sign up to get the call-in number Teleconference, CA, 94002 | |
| Contact Phone | 650 358-9973 | |
| Venue Directions | http://www.elf-design.com/teleclass-monthly.h tml | |
| Event Name | Procedures, Permits and Benefits of Starting a Business in San Jose | |
| Date | Tuesday February 13, 2007 | |
| Time | 12:15PM to 1:30PM | |
| City | San Jose | |
| Event Type | Seminar / Workshop / Class | |
| Event Area | Investment / Finance / Money | |
| Hosted By | SBA*Cisco Systems*San Jose Entrepreneur Center | |
| Description | This workshop includes discussion of the basic procedures to starting a small business, the various permits, rules and regulations required of all small businesses, and numerous program benefits of doing business in San Jose. Programs discussed include the Enterprise Zone, Loan Programs, WIN and other small business benefits. Don't miss this opportunity to speak directly with a city staff. | |
| Cost | No Fee | |
| Ticket URL | http://www.acteva.com/go/ecenter | |
| Other ticket Information | http://www.ecenteronline.org/ | |
| Organization Description | The SBA*Cisco Systems*San Jose Entrepreneur Center is a unique partnership between the U.S. Small Business Administration, Cisco Systems and the City of San Jose to provide entrepreneurs with all of the resources they need to be successful in their business endeavors including counseling, training, financing and technology. Please visit us at www.ecenteronline.org. | |
| Event Contact Info | Emily Navarra, emily.navarra@sba.gov | |
| Venue | San Jose Entreprenuer Center | |
| Venue Address | 84 W. Santa Clara Street, Suite 100 San Jose, CA, 95113 | |
| Contact Phone | 408-494-0216 | |
| Venue Directions | http://www.ecenteronline.org/contact.htm | |
| Event Name | Marketing on the Internet | |
| Date | Tuesday February 13, 2007 | |
| Time | 5:00PM to 8:00PM | |
| City | San Jose | |
| Event Type | Seminar / Workshop / Class | |
| Event Area | Marketing | |
| Hosted By | SBA*Cisco Systems*San Jose Entrepreneur Center | |
| Description | Creating and marketing a professional business website. Understanding the key aspects that visitors and search engines look for when they come to a website. The class will discuss and provide sample websites and analyze common mistakes and how to avoid them. It will also review best practices for eCommerce and secure websites. (Formerly titled: Internet Marketing for Businesses). Presented by Silicon Valley SCORE. | |
| Cost | Fee: $35.00 online; $40.00 at door. | |
| Ticket URL | http://www.acteva.com/go/ecenter | |
| Other ticket Information | http://www.ecenteronline.org/ | |
| Organization Description | The SBA*Cisco Systems*San Jose Entrepreneur Center is a unique partnership between the U.S. Small Business Administration, Cisco Systems and the City of San Jose to provide entrepreneurs with all of the resources they need to be successful in their business endeavors including counseling, training, financing and technology. Please visit us at www.ecenteronline.org. | |
| Event Contact Info | Emily Navarra, emily.navarra@sba.gov | |
| Venue | San Jose Entreprenuer Center | |
| Venue Address | 84 W. Santa Clara Street, Suite 100 San Jose, CA, 95113 | |
| Contact Phone | 408-494-0216 | |
| Venue Directions | http://www.ecenteronline.org/contact.htm | |
| Event Name | BAYVIEW: Marketing Class 3--Your Marketing Tools | |
| Date | Tuesday February 13, 2007 -03/13/07 | |
| Time | 6:00PM to 8:00PM | |
| City | San Francisco | |
| Event Type | Seminar / Workshop / Class | |
| Event Area | Marketing | |
| Hosted By | Renaissance Entrepreneurship Center and the SBA | |
| Description | Marketing Class 3: Your Marketing Tools (For new and aspiring entrepreneurs) As the third in a series of four workshops, this two-and-a-half hour follow-up to "Marketing Your Company's Product/Service" will examine the tools that are available to you to implement your marketing plan. Examples and exercises will cover advertising, public relations, direct mail, promotions and events. Discussions will focus on understanding the effectiveness of the various marketing tools that are relevant for your business. Prerequisite: Marketing Your Company's Product/Service. Instructor: Karen Auguste | |
| Cost | $15.00 per person/series; limit of 12 students; pre-reg required | |
| Other ticket Information | http://www.rencenter.org/calendar.htm | |
| Organization Description | Renaissance Entrepreneurship Center, a non-profit organization, was founded in 1985 to help socially and economically diverse Bay Area residents start and grow their own small businesses. Renaissance works with all types of businesses in all stages of development. Programs are as follows: Training, A Business Incubator, The Women's Business Center, The Bayview Business Resource Center, The Financing Resource Center and The Graduate Network. | |
| Event Contact Info | Yamilet Gonzalez, yamilet@bayviewrencenter.org | |
| Venue | Bayview Business Resource Center | |
| Venue Address | 3801 Third Street San Francisco, CA, 94123 | |
| Contact Phone | (415) 647-3728 | |
| Event Name | Leverage the Power of You | |
| Date | Tuesday February 13, 2007 | |
| Time | 7:00PM to 8:30PM | |
| City | San Francisco | |
| Event Type | Seminar / Workshop / Class | |
| Event Area | Management / Strategy / Planning | |
| Hosted By | Optimized Results | |
| Description | Leverage the Power of You - success thru your authentic self "powerfully engaging, and fun interactive learning! ...by far the most lucid and succinct presentation of these tools and systems I've experienced..." -Sylvia Warren, Executive Coach, Simply the Best Coaching Play to your own individual strengths, and use your intrinsic abilities to achieve higher performance, rather than modeling an abstract ideal's behavior. * Leverage your innate talents and authentic self to achieve success. * Differentiate what motivates you from what motivates your colleagues, clients, family, and friends. * Motivate others with what works for them. About Your Presenter: Ian Blei is the founder of Optimized Results, and author of "Kind Ambition: Practical Steps to Achieve Success Without Losing Your Soul." Ian has been de-mystifying communication, interaction, and relationships for his clients in a natural, easy way for over 25 years. A short list of clients include: Bank of America, Jessicurl, North American Title Co., Coldwell Banker, Dr. Clue Treasure Hunts, CryptoRights Foundation, San Francisco State University, Seek Solutions, the Kick Start Guy, as well as Therapists, Coaches, and MFTs throughout the U.S. When: Tuesday Feb. 13, 2007 7:00 pm to 8:30 pm (Refreshments will be served) Cost: $25 in advance, $30 at the door Where: Fort Mason Center - the Gatehouse Send to Outlook: http://www.fullcalendar.com/vc.cfm?i=133913 | |
| Cost | $25 in advance, $30 at the door. | |
| Ticket URL | http://www.acteva.com/go/optimized-results | |
| Other ticket Information | http://www.acteva.com/booking.cfm?bevaid=1260 03 | |
| Organization Description | | |
| Event Contact Info | Ian Blei, seminar@optimized-results.com | |
| Venue | Fort Mason Center - the Gatehouse | |
| Venue Address | Buchanan at Marina (intersection) San Francisco, CA, 94123 | |
| Contact Phone | 415-826-0478 | |
| Venue Directions | http://www.fortmason.org/directions/index.sht ml | |
